The Fragrance Group Spotlights The Exquisite Lalique For Bentley Collector’s Edition
Tru Fragrance Unveils Chicago’s Second-Ever Homegrown Fragrance
Press Release: The Fragrance Group Thu, Sep 26, 2013 8:30 AM EDT Print NEW YORK, Sept. 26, 2013 /PRNewswire/ — The Fragrance Group , known for its extensive selection of high end fragrances for men , is now promoting the Bentley for Men collector’s edition. The special edition Lalique crystal features the brand’s signature blend of innovation, craftsmanship, and quality. (Photo: http://photos.prnewswire.com/prnh/20130926/PH86817 ) “Both Lalique and Bentley are known as top contributors in their respective fields. Now with the new Lalique for Bentley special edition, the two have joined forces to create an exquisite Eau de Parfum housed in a crystal bottle of unparalleled design,” said Alex Shalbaf, CEO of The Fragrance Group. The signed and numbered limited edition crystal Lalique bottle for the Bentley for Men fragrance comes in a series of 999 pieces. The base of the exquisite bottle is frosted and embossed with the Lalique for Bentley logo. It features a sparsely adorned square shape that follows simple angular lines for a look that bespeaks quiet elegance. The base is topped by the famed Flying B Bentley mascot, the wings of which utilize the landmark Lalique combination of matte and polished crystal to epitomize the timeless quality for which Bentley is known.
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Created in partnership with Stephanie Hakes, esteemed perfumer from global fragrance house Ungerer & Company , Tru Blooms Fountain of Roses is a transparent aquatic floral captured from the essential oils and essence of rose geranium, patchouli, rose and lavender, sparking a warm and glamorous fragrance. The Tru Blooms initiative, now in its second year, marks the first time a city has come together to fulfill a mission of sustainability, urban beautification and economic development through the planting and cultivating of flowers and gardens specifically for use in a fine fragrance. The initiative is a joint effort by Tru Fragrance, the city of Chicago and several city and community organizations, including Chicago Park District, Chicago Botanic Garden, Growing Power, Growing Home, NeighborSpace and newcomer Whitney Young High School, who are all committed to making an impact through sustainability. Following the success of the first Tru Blooms Chicago perfume, which was among the most sought after fragrances in the city last year, we approached 2013 wanting to give the community a totally new and different fragrance they could again be proud of, said Monte Henige, CEO and owner of Tru Fragrance. The result of the 2013 initiative is starkly different to last year, yet still embodies everything we love about Chicago. Tru Blooms Fountain of Roses is a warm yet sophisticated fragrance that is desirable, elegant and very wearable. The new fragrance features top notes of sparkling orange and kumquat zest that blend seamlessly with the heart of orange blossom, lavender, lily of the valley and pink rose petals, evoking an image of a fountain overgrown with roses.
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